In the Year of the Tiger, Tony is officially making it his year! Keep up with Tony as he continues to keep making waves on the Kellogg’s Frosted Flakes Instagram, TikTok and Twitch. “Together with Kellogg’s Frosted Flakes, we’re producing a made-for-the-Twitch community live experience that introduces a beloved character to well-known Twitch streamers, fosters a healthy dose of competition and encourages viewers to interact with Tony the Tiger in real-time in Chat.” 1/9 App specs License Paid Version 2.3.
#ROCKET ROYALE TWITCH FOR ANDROID#
“Bringing an iconic mascot like Tony the Tiger to our service is an exciting first for our Brand Partnership Studio,” said Adam Harris, Global Head of Twitch’s Brand Partnership Studio. Rocket Royale is a free game for Android that belongs to the category Action, and has been developed by OneTonGames. Our guess is yes! Kellogg’s Frosted Flakes is the first brand to globally work with Twitch and transform its brand mascot into an interactive VTuber. Tony played with Twitch streamers Brennon “GoldGlove” O’Neill, Chrissy Costanza and Jakeem “BigCheese” Johnson on Tony’s Twitch channel: /TonyTheTiger.Ĭheck out Tony’s profile! While the mascot is currently offline, Tony’s bio says is all about being a cereal enthusiast.
What happened during the event? Tony went head-to-head playing a popular battle royale game live. Read More: Fortnite theory connects Season 4 rocket to rift beacons. Tony made his streaming debut in “Tony the Tiger’s GR-R-REAT BOWL OF GR-R-REATNESS” livestreamed event on August 19. Fortnites Twitch viewership has hit a new low average, its lowest since early 2018. This is the first-of-its-kind collaboration with Frosted Flakes and Twitch’s Brand Partnership Studio.
It’s gr-r-reat news in the gaming world! Tony the Tiger, the beloved brand mascot from Kellogg’s Frosted Flakes, is now the first-ever brand mascot to work with video live streaming service Twitch.
By Heather Taylor, Icon Editor, Advertising Week
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